DORCO Celebrates 70 Years of Innovation with “We Are Pioneers” Brand Film Series
Part 1: DORCO’s Relentless Journey to Perfection
– The Persistent Pursuit of Perfection, Powered by Precision Engineering
Making its 70th anniversary, DORCO has launched the first film in its “We Are Pioneers” series, a project that highlights the brand’s legacy of innovation and craftsmanship through the voices of the people behind it. Featuring in-depth interviews with DORCO’s engineers and artisans, the film offers a rare glimpse into the untold stories, creative challenges, and quiet determination that have fueled the brand’s pursuit of perfection for seven decades. Part one features Ki-Hyung Nam, Head of Manufacturing, and Myoung-Jin Kim, Technology Development Lead, who share DORCO’s journey of innovation and craftsmanship, offering a glimpse into the brand’s relentless pursuit of perfection.
At the heart of the film is the message “Journey to Perfection,” capturing DORCO’s ambition to represent more than just a consumer brand. It reflects a company driven by creativity, possibility, and bold innovation—values that have defined its evolution for seventy years. By highlighting the expertise and philosophy behind DORCO’s engineering excellence, Part 1 tells a story of determination and passion, reminding viewers that true perfection is not a destination, but a journey. Through the eyes and voices of those who have led product innovation and engineering, the film invites viewers to experience the passion and precision behind every creation, and to see how DORCO continues to push the boundaries of craftsmanship after all these years.
Watch We Are Pioneers: Part 1